Blizzard is raking it in again in World of Warcraft.
Yesterday, they offered the Celestial Steed for sale at $25. This "pet" allows players to fly in the game at whatever flight speed they have the skill for.
Well, they sold about 80,000 of the little jewels yesterday. Yep, that's $2,000,000. At the time of the story, they were averaging $500,000 per hour in sales.
And who says micropayments in games won't work?